Find out exactly why your products are not showing.
Systematic diagnostics for Google Merchant Center product feeds: we identify the attribute errors, disapprovals, and sync problems hurting your Google Shopping visibility – and fix what can be fixed.
Merchant Center errors are specific. Guessing is expensive.
A feed can fail in dozens of precise ways: a missing GTIN here, a price mismatch there, an availability value your platform writes differently than Google expects. Each one quietly removes products from Shopping results while ad spend keeps running.
Diagnostics means working through the feed methodically – item-level errors, account-level warnings, policy flags – until every issue is named, prioritized, and assigned a fix.
What we look for
- Missing or incorrect product attributes
- Product data inconsistencies across the feed
- Feed processing and fetch errors
- Product disapprovals and policy-related flags
- Identifier discrepancies (GTIN, MPN, brand)
- Availability and price mismatches vs. landing pages
- Data synchronization problems between store and feed
Diagnose, prioritize, remediate, verify
Feed audit
Full review of diagnostics, disapproved items, warnings, and feed rules as they stand today.
Root-cause mapping
Every issue traced to its source: feed generation, platform data, or policy interpretation.
Remediation
Fixes applied in priority order – data corrections, feed rule changes, attribute repairs.
Verification
Re-check diagnostics after fixes propagate and confirm disapprovals clear.
An honest note: we fix data and process problems thoroughly, but we cannot promise Google will approve products that do not meet its policies. If an issue is a policy wall rather than a data problem, we will tell you that directly instead of billing you to discover it slowly.
What you receive
- Written diagnostic report – every issue found, its cause, and its impact on visibility
- Prioritized fix list – ordered by products affected and effort required
- Applied remediations – data and feed fixes implemented, not just recommended
- Prevention notes – how each issue recurs and what process stops it next time
How long does a diagnostic take?
A focused diagnostic typically completes within one to two weeks depending on catalog size and feed complexity. Larger catalogs or multi-country feeds take longer; we scope it after seeing the feed.
Do you need access to our Merchant Center account?
Yes – standard user access to Merchant Center, plus access to wherever the feed is generated (your store, feed app, or data source). Access is documented and revocable.
Can you guarantee our products get approved?
No, and you should distrust anyone who does. We guarantee a thorough, honest diagnostic and competent remediation of data issues. Policy decisions belong to Google; our job is making sure data is never the reason you fail them.
Do you manage our Shopping ads too?
Feed diagnostics is about product eligibility and data quality – the foundation ads run on. Ongoing ads management is a separate discipline; we keep our lane clear and cooperate with whoever runs yours.
Stop guessing about your feed.
Send us your Merchant Center situation and we will scope a diagnostic.
Related: Catalog Cleanup & Migration · E-Commerce Support · Guide: diagnosing feed errors